Global TikTok Manager

THE COMPANY

Our client is an international film company with offices and subsidiaries in multiple countries and one of the world’s largest content libraries.

THE ROLE

As Global TikTok Manager, you will be responsible for leading TikTok strategy across the company’s film, television and catalogue campaigns. As their TikTok specialist, you will support territory teams, identify new creative opportunities and help shape how stories are brought to life through short-form video.

Key responsibilities:

• Provide expert guidance on the TikTok strategy, monitoring platform trends, audience behaviour and emerging content opportunities.
• Work closely with marketing, publicity and territory teams to integrate TikTok into campaign planning and develop ideas for film and television releases.
• Support local teams with training, toolkits and strategic guidance, helping build confidence, capability and consistency across international markets.
• Develop relationships with content creators, brands and relevant communities, identifying opportunities for creator partnerships, activations and audience engagement.
• Capture and create TikTok-native content at productions, premieres, festivals, publicity events and content shoots.
• Collaborate with agencies and production partners to secure content opportunities.
• Adapt campaign assets for TikTok and maximise the value of content across other social channels.
• Produce, publish and optimise short-form video content, writing engaging copy, editing assets and tailoring content to improve reach, engagement and growth.
• Analyse campaign performance and share actionable insights, developing case studies, reporting frameworks and recommendations that help shape future activity and content strategies.

THE PERSON

Previous experience using TikTok to produce content is essential for this role. You should have a deep understanding of the platform, including audience behaviour and the trends that drive engagement.

It is important you have experience from social media, digital marketing or entertainment marketing, alongside strong content ideation, mobile-first production and editing skills.

Experience using tools such as CapCut, Adobe Premiere Pro or similar editing software is important, as is the ability to manage multiple projects simultaneously and work effectively with a wide range of internal and external stakeholders.

You should also be confident briefing agencies, collaborating with talent and working in partnership with marketing and publicity teams.

WHAT TO EXPECT

• Searchlight only advertises active roles
• Your details will be sent directly to the Consultant who is handling this role
• We aim to respond to candidates within 14 days.

If this role isn’t quite right, but you would like us to have your CV on file, please send it to sroffice@searchlight.global.

Searchlight strives to promote equal opportunities for all. We welcome applications regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.